Room101

Room101 Cigars blends tradition with modern creativity. With unique flavors, bold designs, and a commitment to craftsmanship, this Los Angeles-based brand is redefining the cigar industry.

Challenge Tradition with Bold New Blends

Something is to be said for tradition, and many people prefer cigar brands that have endured for over a century. However, other enthusiasts relish the wave of upstarts in the emerging boutique cigar industry.

One of the more promising brands, Room101 Cigars, was founded in 2009 to match the legacy of cigar crafting with novel flavor experiences and methods. This was its introduction to the cigar world, setting the stage for its unique approach.

Room 101 Cigars Pushing Boundaries

Room101's brands became known for both their unique blends and interesting product designs. Only existing for a little over a decade, they have already broken molds with collaborations with Caldwell Cigar Company and AJ Fernandez.

This brand wants to be known as much for its creativity and ability to produce quality, intriguing cigar experiences. Matt Booth briefly left the industry at one point, but his return reinvigorated the brand, bringing in new collaborations and expanding into other cigar lines.

Matt Booth's History

Matt arrived in the cigar industry with a wealth of diverse experiences. He was stationed in Asia while serving in the US Marine Corps.

After returning stateside, Matt Booth was further exposed to the thriving bar scene while employed at the Whisky a Go-Go. During this time, Booth struck a balance between his business mindset and artistic creativity, leading him to explore the creation of custom jewelry.

Expand Beyond Cigars

Beginning the venture in a small studio in Los Angeles, Matt Booth found inspiration in Asian themes and symbols he encountered during his tour. These elements, along with Los Angeles culture and his jewelry-making, were the primary influences for the Room101 cigar brand.

However, the label is about more than cigars. He also sells a variety of leather items, jewelry, and craft gin. His ability to verify quality and maintain authenticity in every product ensures that each release is well received.

Several themes are clear throughout each of these product and cigar lines. Room101 exemplifies a commitment to artistic truth and a passion for creating something new and unique.

Each Room101 cigar offering gives enthusiasts a different window into innovative flavor and beautiful design—making every cigar a hit among body and flavor-focused smokers alike.

Ready to experience cigars that challenge convention and celebrate creative expression? Find your next unforgettable smoke in the Room101 collection. Explore the full lineup and shop now!

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